How the ACO is putting CSR into action during the 24 Hours of Le Mans
Back

How the ACO is putting CSR into action during the 24 Hours of Le Mans

As always, the Automobile Club de l’Ouest will be championing community and environmental initiatives at this year’s race. Here’s what we’re doing to turn our Corporate and Social Responsibility policy from words into action.

HYDROGEN POWER GENERATORS

There will be two zero-carbon hydrogen generators at the 24 Hours of Le Mans racetrack as part of our bid to tackle climate change. Spectators will be able to see the EODev Hydrogen generator that will power the big screen in the Fan Zone in the race village.

PHOTO 1/2

LES RESTOS DU COEUR

Every year, the Automobile Club de l’Ouest donates the leftover food from the team and on-site catering services to the Restos du Coeur food bank. As a result of this initiative, run in partnership with Véolia, we donated 1,567 kg of food to the charity in 2019.

ARTWORKS SOLD TO RAISE MONEY FOR MÉCÉNAT CHIRURGIE CARDIAQUE

The LMP2 Oreca 07-Gibsons fielded by Panis Racing and PR1/Mathiasen Motorsports this year will be sporting special liveries designed by French artist Laurent Mainguet. The artwork on the cars started off as two paintings. Each has been reproduced as twenty-four 60x90 cm fine art prints which are on sale on the website of the official 24 Hours of Le Mans store. Proceeds from the sales will go to the Mécénat Chirurgie Cardiaque charity that enables underprivileged children with heart malformations to be operated on in France.

A FUNDRAISING FAN WALL 

ACO members can now reserve a spot for their very own name plaque at the circuit.  Located on the wall by the entrance to the Georges Durand members’ grandstand, the Fan Wall is a great way to support the ACO and donate to a good cause. For every name plaque sold for €40, five euros will be donated to Mécénat Chirurgie Cardiaque.

BREAD COLLECTION  

The ACO is fighting food waste by donating leftover bread from its events to the Pain Contre La Faim charity, which puts uneaten baguettes to good use. Around 895 kg of bread is collected every year and turned into breadcrumbs or other products which are then sold.

NO MORE SINGLE-USE CUPS

The ACO replaced single-use plastic cups with Ecocups in 2010. Since then, we’ve saved almost 34,700 kg of plastic!

Our CSR strategy is underpinned by six founding principles: giving back, encouraging sustainable mobility, hosting responsible events, making a difference locally, and promoting the use of hydrogen.

Major Partner

PREMIUM partners

OFFICIAL partners

All partners